本書作者岩田松雄被公認為日本新一代最傳奇、最平民、也最成功的領導者典範,在全球知名連鎖The BODY SHOP(美體小舖)擔任CEO時,奇蹟V字逆轉,創下所向披靡的營業額和員工滿意度。於日本星巴克擔任CEO時,打出「100年後依然閃亮的品牌」口號,並寫下史上最高的年營業額千億日圓。他主張只要磨練,平凡的人也能成為領導者。
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