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林書豪正式和adidas簽約

Jan 6th 2014, 15:19

【蔡裕隆／綜合報導】adidas今天正式宣布和林書豪簽下代言合約，林書豪說：「我很開心加入adidas大家庭，他們的科技與風格正改變著比賽，我已經迫不及待要成為其中一份子。」

林書豪也結束從NBA出道以來和NIKE長達4季半的合作關係，改和火箭隊友「魔獸」霍華(Dwight Howard)一起為adidas代言，接下來林書豪將會在一連串的adidas行銷活動中被賦予重任，負責推廣adidas品牌旗下的籃球鞋款與服飾。

adidas全球籃球運動行銷總監葛蘭西歐(Chris Grancio)表示：「林書豪對比賽擁有源源不絕的動力與熱情，在籃球生涯中也總是帶領球隊全力求勝，完美展現了adidas的品牌精神。」

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林書豪加入adidas代言行列。adidas提供

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